Easter bread 2025
Step-by-step recipe for Easter bread 2025, with practical notes for home baking, styling, and serving.
Creative Agency · Sofia, Bulgaria
We build
visual systems
that sell.
You ship us the product. We develop the concept, write scenarios, art-direct, shoot, produce — and deliver marketplace-ready assets.
Ready for |
Amazon E-shops Instagram TikTok Product Catalogs Video Reels AI Variants
How It Works
The Praleska
Process
From the moment your product arrives at our studio to the final delivery of publish-ready assets — every step is deliberate, documented, and designed to maximise results.
01
Discovery & Brief
You ship us the product. We study it — packaging, finish, texture, brand identity — and run a discovery call to understand your goals, channels, and target audience.
Product intake · Brief call · Channel audit · Timeline planning
02
Concept & Scenario
We write the visual story. Mood, colour palette, narrative arc, props — every shot is planned before a single light is turned on. No guesswork. No surprises.
Moodboard · Shot list · Scenario writing · Prop sourcing
03
Art Direction & Styling
We set the scene. Compositions are built, surfaces styled, lighting crafted. Every element is chosen to make your product the hero of the frame.
Set design · Prop styling · Lighting design · Composition
04
Production
Photography. Video. Macro. Lifestyle. LOG-grade footage with professional colour grading. We capture every angle needed for your complete asset library.
Photography · Video · Colour grading · Post-production
05
AI Enhancement & Delivery
We generate AI variants, clean up imagery, resize for every platform, and deliver a ready-to-publish asset bundle. Amazon, Instagram, TikTok — it's all ready.
AI variants · Retouching · Platform resizing · Asset delivery
One partner. Complete visual system.
No brief writing, no hunting for studios, no mismatched deliverables.
Deliverables
The complete
package
Every asset type your product needs, created in one production cycle, by one team who understands your brand from day one.
MARKETPLACE
Amazon & E-commerce
Hero images, infographic overlays, lifestyle shots, A+ content visuals — everything Amazon needs for top ranking.
Hero imagesInfographicsA+ contentComparison shots
SOCIAL MEDIA
Instagram & TikTok Ads
Thumb-stopping creatives built for performance. Reels, carousels, static ads — all with platform-specific ratios.
ReelsCarouselsStory formatsAd creatives
PRINT & DIGITAL
Product Catalogs
B2B catalogs, lookbooks, and digital brochures. Structured, print-ready, and visually consistent across every page.
B2B catalogsLookbooksBrochuresTrade assets
VIDEO
Product & Brand Video
LOG-grade footage, colour graded and edited. From 6-second ad cuts to full product demos and brand films.
Product demosBrand filmsAd cutsUnboxing
AI
AI-Enhanced Variants
Background variations, colour swaps, scene extensions — production-quality AI variants at a fraction of reshooting.
Background swapColour variantsScene extensionUpscaling
Not sure what you need? Tell us about your product and channels — we'll map out the right asset mix for you.
Contact usSelected Work
Projects we're
proud of
creative-direction · product-photography
ECOMAAT
ai-enhancement · product-photography
Chilli Hills
lifestyle-photography · product-photography
Delishu
brand-launch · product-photography
Agarikus / MojoBite
More case studies — with full breakdowns of concept, process, and results
Explore case studiesWhy Praleska
Why EU brands
choose us
EU-Based, EU-Invoice
Registered Bulgarian company. EUR invoicing, EU VAT, zero cross-border friction for European clients.
2-3x Better Value
Studio-quality output at a fraction of Western EU agency rates. Same creative standards, significantly lower cost.
Ship & Forget
Ship your products to our Sofia studio. Digital proofing, fast turnaround, complete asset delivery — no travel needed.
Ready to Start?
Ship us your product.
We'll handle everything else.
Contact us with a short brief, reference images, or a rough idea. We'll help you choose the right next step.